Lex Drewinski is our Art Watch Artist for today. This section is brought to you by Art From Us and Divvya Nirula. The Artists we spotlight here can be from any field, across any discipline, and using a variety of media. We share here why we think they are important and also worth watching. Be it genius creators of eras gone by or the upcoming contemporary artist who is yet to have their first show. All come under the purview of Art Watch.
Lex Drewinski was born in post World War II Poland, in 1951 in Szczecin. He went on to becoming a ‘Poster Master’, who creates iconic visuals. On the first look itself one can say that that his works tell a socio-political story.
Why Lex Drewinski?
“A good poster is like a good joke. The quicker it gets to the punch-line, the longer it stays in your memory.”
There couldn’t be a more apt description of his work. He studied in Poznań, at the State Academy of Fine Arts. He graduated from Professor Waldemar Świerzy‘s Class of Poster Art with honours. Lex’s grasp on the medium has helped him get the recognition and the renown and respect that he currently enjoys. He has been able to make a poster that speaks on its own, powerfully projecting the idea. His love for the creating these ‘artworks’ led him to work as an animations director at the Animated Film Studio in Poznań. He is also a scriptwriter.
Drewinski does admit that a lot of his work has underlying political messaging. Because according to him – he takes care in the choice of his images before he finally goes ahead.
“Life itself is a form of politics — our family squabbles are the genesis of political discords. That is why I often cannot tell whether my art is social, cultural or political in nature.”
One can say that his work is so sharp that it delivers the message instantly and cuts through the psyche at once. His work is every advertiser’s and copywriter’s dream. It is at once so coherent, simple and at the same time intensely relevant through the image that he creates. His firm grip on the concept of the power of the image is an innate quality, and he has the gift to prepare an image that will truly hold an audience spellbound.
Lex Drewinski had said that if there was no sketch book for him to scribble he would scribble in anything that he finds. The process of connecting with an idea and then let it expand is an important part of his process. And this is perhaps the central reason why, no matter for what he creates the poster – his message never loses centrality or diminishes. The process of reducing to a minimalistic image is very much a part of his plan. He believes that by reducing ‘visual noise’ he will truly be able to deliver honestly what he sets out to.
There is a certain economy in the way he uses spaces, shapes as well as colours – which only makes his work more desirable. As there is so much that is left unsaid, despite the clarity that shines through.
Drewinski has won in numerous competitions internationally including the International Poster Competition Ekoplagat. 4th Block International Exhibition of Graphic Art and Poster. International Advertising Poster Competition Golden Bee. Art Directors Club – International Exhibition; International Triennial of Political Poster, International Biennale of Theatre Poster in Rzeszów, International Festival of Art on Billboards Art Moves 2015 and the International Biennial of the Poster in Mexico. These are just a few from the repertoire of his accolades.
The Works we Love the Most
For more Artists handpicked by Divvya Nirula – explore the ART WATCH archive.